Millions of professionals throughout the world are switching from regular employment to freelancing. The competition is fierce, and there are a plethora of freelancing marketplace platforms to choose from. Many of them are worth tens of millions of dollars or more.
Although the market appears to be flooded, both freelancers and organizations who use them are dissatisfied with the services they receive. This fact opens the door for a more complex software platform to emerge, and you may be the one to revolutionize the business by launching a fantastic freelancing marketplace. We'll teach you how, in this article. Let's work together to create a fantastic freelancing marketplace!
A freelancing marketplace is a two-way platform where businesses can discover and employ particular specialists for specific assignments, and freelancers may apply for available positions if their abilities fit the requirements. Contractors collaborate with their supervisors remotely.
Today, we'll take a deeper look at some of the most popular freelancing marketplace platforms like Upwork.com and Freelancer.com.
Freelancer.com has been around for over a decade, has over 180 job categories, and over a million members, making it the world's largest talent marketplace. Freelancer is extremely appealing to customers and self-employed individuals due to the size of the marketplace and the variety of possibilities accessible. Due to the platform's compatibility with the majority of prominent payment systems, there are several payment choices accessible. Clients must manually wade through profiles of less-skilled individuals on the downside, and the hiring fee is greater than on Upwork. If an independent contractor completes more than eight projects in a month, they must pay a charge.
It's a fair idea to target a specialized market. It's impossible to create a product that caters to everyone. Find your target market and design your product to meet their wants. A few instances of such an approach are as follows: 99designs caters solely to designers, whereas Fiverr was founded with the goal of providing low-cost (beginning at $5) and quick freelance services.
Before you start building a freelancing marketplace, you need to figure out how you'll make money.
The primary means of generating income comprise the following:
- Selling fees or commision
- Subscription model
- Payment processing and transaction fees
- Sponsored features
- Ads from 3rd party advertisers
Listing down your expectation is a good start for any project. Before you get into the design and development, you must first determine exactly what is required. In the long run, this will save you a lot of time and work.
It's time to create a visual brand and user experience for your online freelancing marketplace. There are generally numerous steps to the UX/UI design process:
- Trend and Market analysis
- Mockups and wireframing
- Design and UI/UX
You may see your product in action or even test it with actual people as soon as you have the visual design. Rapid prototyping comes into play at this point. It doesn't take as much time (or money) as development, but it's incredibly useful for confirming your assumptions early on in the process.
You can now convert your visual design and UX into code and develop a marketplace website after you've built, tested, and polished them. If you don't have an experienced CTO on your team, we recommend hiring a dedicated development team from a reliable technology supplier. Your team will assist you in selecting the best technology stack and defining the bare minimum of functionality, to begin with.
Despite the fact that we discussed testing after the development stage, they frequently happen at the same time. Tests are sometimes written before the code is written (in the case of Test Driven Development). However, regardless of your strategy, quality assurance is a must if you want to create a working and profitable marketplace.
After you launch your marketplace website, the work doesn't stop. You must concentrate on enhancing and scaling your product. There's always something you can improve on, and there's always room for improvement.
Let's take a look at some of the programming languages, frameworks, and tools available for creating a freelancing marketplace website.
The best way to establish a solid foundation for the growth of your online marketplace is to start with product discovery. It contains a functional specification, UX/UI design, and a visual prototype to give you a clear idea of what the final product will look like. This stage usually takes 4-6 weeks.
You may use the product discovery phase to:
We hope you found our step-by-step guide on creating an Upwork-style website useful. Please do not hesitate to contact us if you have an idea for a freelancing marketplace.
For many years, the JustAddWater team has been working on bespoke online marketplace construction. We will gladly accept your project.